Faculty of Business – Cambridge College

Academic Content

• 25 hours of subject-specific academic content per week with an experienced subject tutor, delivered through interactive seminars and hands-on practical workshops

Time to Shine

• Opportunities to apply and share this knowledge with your peers through dynamic group projects, culminating in the end-of-the-week Time to Shine Ceremony

Industry Programme

• An action-packed programme of guest speakers and industry experiences each week designed to give you first-hand insight into your chosen field
• Dedicated Academic Coaching
  Sessions designed to support you in applying for a UK university, whether that’s writing a personal statement or preparing for a presentation

English Language Development

• Numerous opportunities throughout your academic program to develop your English language skills, whether that’s building vocabulary to talk about your subject, or developing your speaking skills to present your Time To Shine project.

This course is designed to give you a comprehensive understanding of key business concepts, from management and leadership to marketing and finance. By the end of the programme, you will have the skills to analyse business challenges and communicate your ideas effectively in a professional setting. This course is perfect for those with ambitions in business, entrepreneurship, or management roles across various industries.

Strategic Management and Leadership

• This module introduces you to the core principles of management and leadership. You’ll explore different leadership styles, organisational structures, and strategic decision-making processes. Through interactive workshops and case studies, you will learn how to lead teams, make informed decisions, and navigate the challenges of managing a business in a competitive environment.

Digital Marketing and Brand Strategy

• In this module, you’ll dive into the world of digital marketing, focusing on how businesses can effectively engage with their target audience in the digital age. Topics include brand development, consumer Behaviour, and the use of digital tools for marketing. You will also learn how to create and implement marketing campaigns that leverage social media, content marketing, and data analytics to build and maintain a strong brand presence.

Financial Analysis and Business Planning

• This module covers the essentials of finance and business planning. You will learn how to analyse financial statements, develop budgets, and create business plans that align with strategic goals. Practical exercises will help you understand how to evaluate business performance, manage resources effectively, and plan for long-term success.